So this morning I had someone ask me what the best way was to enlist my services. It's a very open question, but it got me thinking! When I get enquiries through it's almost impossible to predict the pattern they will take. It seems everyone has either a different problem or a different vision that I need to find out how best to fulfil. I love the challenge that every new enquiry has, and quite often there is no right answer to the problem, it requires simply trying to satisfy the vision of the customerRead More
I am writing this blog about my experiences as a freelance designer and my business as it develops
So I've just popped out this lunch to top-up on the beer supply for the weekend! As I was wandering around the isles in Sainsbury's I began to think about branding and what it means. For most people, branding starts and mostly ends at the logo. This however is a misconception that could mean you are not getting the most from your brand and your communications. Here are five things to think about to improve your brand without needing a logo.Read More
It's Friday again! Today I decided to go for a lovely walk this lunchtime to make the most of the nice weather. If you have been following my instagram, you will know this isn't the only reason, I also wanted to catch some pokemon! So I wandered down to the Custom House where there are always a whole load of people hanging out.
While I was pursuing a rather annoying Zubat, I found myself walking into the tourist information centre to look at the leaflets. With this blog in mind, I grabbed a stack of leaflets to have a look at! So here are 5 tips to help make sure leaflets work for you.Read More
It's Friday again, and I'm on my way home for the afternoon. On the way back, down the A17 to King's Lynn there is a place called Fleet Hargate, just outside of Holbeach. On the map it looks like an un-remarkable villiage. However, when you drive through it, the place is filled with huge signs all fighting for your attention!
As I was driving through around lunchtime today, I stopped for a coffee and got thinking. A lot of places you see have all sorts of weird and wonderful signs, but they may not be doing what they need to. How can you ensure your signage is working for your business or event? Before I get back on the road to home, here are five tips to improve your signage.Read More
The menu is one of the first things you will interact with when you go out for a meal or a drink, and yet it's one of the main things that so many places I've visited get wrong. So before I reach the bottom of this pint, I will outline 5 things you can do to improve your menu design.Read More